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Home / Specialized Solutions / Real Estate CRM & Lead Distribution

Real Estate CRM & Lead Pipeline Software

Auto-capture leads from Meta, Google Ads, 99acres and MagicBricks, route them instantly to sales telecallers, log site visits, and manage broker commissions without monthly user licenses.

Delivery Model Milestone Based (100% Code Ownership)
Custom Built Software

Why Real Estate Teams Need a Custom CRM Instead of Generic Tools

Real estate developers and channel partners lose up to 40% of advertising leads because sales agents take hours to make the first call. Generic CRMs charge expensive monthly fees per user and fail to track site visits or broker commission percentages.

Edoply builds custom Real Estate CRMs configured for your exact sales workflow. Leads from Facebook, Instagram, Google Ads, and property portals land in your central dashboard within seconds with instant WhatsApp welcome messages sent to clients.

Key Features & Business Capabilities:

Instant Lead Routing (Meta & Google API): Zero delay lead capture. Inquiries from lead forms are automatically assigned to available sales executives on a round-robin or territory basis.
Site Visit Tracking & Geo-Checkin: Track scheduled, completed, and rescheduled site visits with client feedback notes and geo-verified executive check-ins.
Channel Partner & Broker Ledger: Complete record of every broker channel partner, tagged clients, booking tokens, and verified commission release milestones.
Automated WhatsApp Follow-ups: Send project brochures, master floor plans, location maps, and payment schedules directly on WhatsApp with one click.
Inventory Unit Availability Matrix: Real-time tower, floor, and unit availability grid displaying available, hold, booked, and registered flats or commercial units.
100% Code Ownership & Data Privacy: Your buyer phone numbers and lead databases remain 100% private on your own cloud server. Zero monthly seat fees.

CRM Architecture & Integrations

Built for high lead volumes, real-time alerts, and multi-branch teams.

Laravel 10 React.js Meta Lead Ads Webhook Google Ads API WhatsApp Cloud API MySQL Cloud AWS S3 Role-Based RBAC

Standard Real Estate Modules Included:

  • Facebook & Instagram Lead Ads Auto-Fetch via Webhooks
  • Telecaller Daily Call Disposition & Talktime Tracking
  • Automated Follow-up Reminders & Missed Call Alerts
  • Token Advance Receipt & Customer Booking Voucher Generator
  • Broker Commission Slab Calculator & Payout Records
  • Interactive Unit Availability Plan for Sales Desks
Explore All 15 Specialized Industry Solutions

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Direct pricing & project roadmap from senior developers. 100% full source code transfer.

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Fast 15-Min Response • 100% Code Handover • GST Invoicing

Ready to Streamline Your Real Estate Lead Pipeline?

Get a live CRM prototype and fixed-price quotation tailored to your project inventory within 24 hours.

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100% Source Code Ownership
Milestone-Based Escrow
Direct Senior Developer Access
Govt. Registered IT Enterprise
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